Research, data, analysis

Research

Know where the funeral services industry is headed.

NFDA conducts and publishes independent research on the trends, statistics and consumer preferences shaping funeral service. Whether you’re making a business decision or tracking industry shifts, this is where the data lives.

Research reports for funeral professionals.

From cremation trends to consumer attitudes to funeral home pricing, NFDA’s research reports give you reliable, data-driven insight. Members receive current annual reports at no cost. Non-members may purchase them through the portal.

The Howard C. Raether Library

NFDA maintains one of the most specialized research collections in the deathcare field. Located at NFDA headquarters in Brookfield, Wisconsin, the library holds books, periodicals, proceedings and other materials focused specifically on funeral service. The collection is non-lending and open to students and researchers by appointment. Hours are 9 a.m. to 3 p.m., Monday through Friday. 

Schedule an Appointment nfda@nfda.org or 262-789-1880