The best NFDA Convention experiences don’t end when a session is over. They spark new ideas, challenge old assumptions and inspire conversations that continue long after you return home.

This year, the 2026 NFDA International Convention & Expo (October 25-28 in Charlotte, North Carolina) will feature three thought-provoking General Session presentations throughout an unforgettable week of education, networking and inspiration.

Opening General Session: Strategy in a World of Disruption

Monday, October 26

Business strategist and bestselling author Shawn Kanungo will kick off the NFDA Convention with an energetic look at how organizations can thrive in a world of constant change. As technology, consumer expectations and workplace dynamics continue to evolve, Kanungo will challenge attendees to rethink traditional approaches to innovation, leadership and customer experience while offering practical strategies to help funeral homes remain relevant and competitive.

Opening General Session sponsored by NGL.

General Session: The Power of Gathering with Purpose

Tuesday, October 27

CEO, business coach and author Dr. Magie Cook will explore what happens when people come together around a shared sense of purpose. She’ll challenge attendees to identify what truly fuels their passion and aligns with their values—and demonstrate how gathering around that purpose can strengthen leadership, deepen trust and expand the impact individuals and organizations can make.

Tuesday General Session sponsored by Clearpoint Bank.

Closing General Session: 28,000 Days: What Death Teaches Us About Truly Living

Wednesday, October 28

New York Times bestselling author John Kenney will close out the NFDA Convention with a moving and often humorous reflection on mortality, meaning and the profound lessons funeral professionals witness every day. Drawing from his writing about grief, funerals and the human experience, Kenney reminds us that if the average life spans roughly 28,000 days, each one deserves to be lived with purpose.

Closing General Session sponsored by Carriage.

Of course, the keynote speakers are just the beginning. The NFDA Convention attendees can earn up to 16 hours of continuing education, explore more than 300 exhibitors at the world’s largest funeral service Expo, reconnect with colleagues from around the globe and experience everything Charlotte has to offer.

Convention is just two months away, so now is the time to make your plans for Charlotte. Register today and be sure to reserve your hotel through the official NFDA housing bureau by September 30 for the best selection and rates. Additional details, registration and hotel information are available at NFDA.org/Convention.