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Webinar: Online Marketing Is Constantly Changing: The Essentials You Must Know NOW

February 13, 2019, 12:00 PM - 01:00 PM
NFDA Webinar

All webinar times are U.S. Central Time.

CE is not available for this NFDA Members Only free event.

 

Build Business with the Basics of Online Marketing

Funeral homes that stay up to date with the dynamic nature of online marketing have a huge advantage in their local markets.

If you’re a funeral home owner or funeral director seeking to understand internet marketing and how to leverage its possibilities, this webinar is for you. Welton Hong breaks down the fundamentals of online marketing and helps us understand why certain techniques work better than others for achieving your goals.

Looking to develop at-need business? Search optimization and pay-per-click advertising work wonders. For preneed leads, social media is quite effective. To maximize efforts for both, you need a website that converts well, compatibility with mobile devices, plenty of high-grade content and a pristine online reputation (driven by review quality and quantity).

 

Key Takeaways:

  • Increase at-need leads

  • Improve your search engine optimization.

  • Build a better online reputation

 

About the Presenter

Welton Hong, founder of Ring Ring Marketing is a leading expert in helping window and door dealers, window covering dealers, and funeral homes convert leads from online directly to the phone line. Founded in the Silicon Valley, Ring Ring Marketing has successfully helped hundreds of small business increase their revenues in a short amount of time.

Welton is the author of Making Your Phone Ring with Internet Marketing for Funeral Homes and a regular contributor to many trade publications such as Window & Door magazine, Window Fashion Vision magazine, American Funeral Director Magazine. He has a graduate degree in Electrical Engineering from the University of Colorado at Boulder. Prior to starting Ring Ring Marketing, he was a senior technologist at R&D facilities for Intel, Sun Microsystems, and Oracle.

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Download Registration Form

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About NFDA

NFDA is the world's leading and largest funeral service association, serving more than 20,000 individual members who represent nearly 11,000 funeral homes in the United States and 49 countries around the world. NFDA is the trusted leader, beacon for ethics and the strongest advocate for the profession. NFDA is the association of choice because it offers funeral professionals comprehensive educational resources, tools to manage successful businesses, guidance to become pillars in their communities and the expertise to foster future generations of funeral professionals. NFDA is headquartered in Brookfield, Wis., and has an office in Washington, D.C.

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