For Immediate Release: April 1, 2019
Brookfield, Wis. – For its video For all that you do… thank you, the National Funeral Directors Association (NFDA) was honored with the Pinnacle Award in Association TRENDS’ 2018 All-Media Contest. The Pinnacle Award is the top honor across all categories in the All-Media Contest. NFDA’s video, for which it also earned the Gold Award in the “CD, Video, Podcast or PSA” category, was one of nearly 300 entries.
The video For all that you do… thank you was initially shown during the opening general session of the 2018 NFDA International Convention & Expo. It features a collage of images from films submitted as part of the Remembering A Life Film Contest that NFDA sponsored last year. As the images appear, a voice offers words of thanks to funeral professionals: “We lean on you to help us remember … to help us celebrate. You help us create a meaningful funeral. Thank you for being there … for being with us … for caring.” The video can be viewed at www.nfda.org/thankyou.
“The work our members do every day for grieving families is a continual source of inspiration for me and the NFDA staff,” said NFDA CEO Christine Pepper, CAE. “While we are thrilled to have won this award, it is even more gratifying to honor funeral directors in a unique and poignant way.”
NFDA partnered with CI Design, a creative agency based in Milwaukee, Wis., to develop For all that you do… thank you.
The Association TRENDS All-Media Contest is an annual competition held exclusively for associations, recognizing the most creative and effective communication vehicles developed in the industry over the prior year. The 2018 competition included about 300 entries in 23 categories of association communications.
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About NFDA – www.nfda.org
NFDA is the world’s leading and largest funeral service association, serving more than 20,000 individual members who represent nearly 11,000 funeral homes in the United States and 49 countries around the world. NFDA is the trusted leader, beacon for ethics and the strongest advocate for the profession. NFDA is the association of choice because it offers funeral professionals comprehensive educational resources, tools to manage successful businesses, guidance to become pillars in their communities and the expertise to foster future generations of funeral professionals. NFDA is headquartered in Brookfield, Wis., and has an office in Washington, D.C.
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