The Web: Are You a Spider or a Fly?

Juicy morsels to make Internet technology work for you

Many funeral home owners are flocking to the Internet and building Websites in hopes to capture the attention of the millions of online users. Very few of these Websites, however, profit the funeral home in revenue or benefits. These business owners are learning the hard way that just having technology is not enough if it isn't incorporated into the firm's daily business practices. The Web: Are You a Spider or a Fly?—Juicy morsels to make Internet technology work for you describes how the Internet offers businesses several ways to save time, increase service and generate revenue. The article was written by Kim Richardson, president of MaryBelle.com, a Website design company specializing in online memorial sites for funeral homes.

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