March 1997
The Director - Features
The Neverending Choices of Preneed
What is the best prefunding investment plan for the families you serve?
The burden of preplanning funerals weighs heavy. When a funeral director prearranges a client's funeral, he or she is also prearranging the firm's future.
Families call upon funeral directors to help them make the preneed choice that is right for them. In most cases, the client doesn't care what the funding vehicle is, only that the funeral is funded. This places the responsible upon the funeral director to choose from an endless choice of investing options—insurance, trusts or a combination of both.
The Neverending Choices of Preneed, written by Sue Simon, editor of Preneed Perspective, explains investing options available for funeral directors making preneed arrangements. It offers useful information on how to plan for a secure investment that will best suite the needs of both the client and firm.
Sidebar articles accompany the story, including The Myth of 1099s, which discusses the scourge of 1099s and To G... Or not to G... That is the Question, which tries to answer the question of whether or not to guarantee preneed contracts.