September 2002
The Director - Features
“And How Did You Want To Pay For This?”
A funeral director shares his thoughts on funeral pricing and why the FTC and Six Feet Under are the best friends of funeral service
Chris Raymond, editor of The Director posed the following question to funeral director Ernie Heffner: “What are your thoughts about revolutionizing the traditional funeral pricing model, i.e. pricing merchandise to include overhead and thereby eliminate the service fee, as well as pricing services on an hourly basis, etc.?” This article serves as Heffner’s answer.
In “And How Did You Want to Pay for This?”, Heffner talks about funeral pricing and considerations, the difference between funeral directors and casket companies, wages versus salary, and FTC compliance for consumer protection. Heffner owns and operates the Heffner Funeral Chapel & Crematory in York, Pennsylvania.
